CASE STUDIES

Redrock Physio

Project Details

Client:

Redrock Physio

Date:

11th January 2024

Services:

Google Ads

About the client

Redrock Physiotherapy is owned by Kieran Cummins, a Chartered Physiotherapist. He qualified in 2001 from Brunel University and is a highly skilled therapist specialising in Musculoskeletal Physiotherapy (MSK) and Occupational Health. He has over 20 years’ experience treating a mixed and varied caseload from sports injuries and spinal problems to postural dysfunction and rheumatological problems.

Our work with Redrock Physio

Kieran came to us after seeing one of our podcast talks about Google Ads for Physiotherapists. At the time Kieran was fairly busy, but aimed for two things. 1. To fill up any remaining appointment gaps each month 2. He wanted to be doing less private insurance work and have more self paying appointments.

Redrock Physio

Redrock Physio

Redrock Physio

Our results

On the left is an example of one of our months working with Kieran, when he had more availability! Generally new patients on google ads are looking because they want an appointment quickly. If there is no availability within a week, this definitely effects booking results.

  • 13 new bookings and enquiries at a cost of £108
  • 104 potential new customers came through from the ads.
  • 14 potential new customers went to book directly.

As our customer had limited availability, it is likely our booking numbers would be have been almost doubled if the therapist had more gaps to fill!

  • 8 direct bookings
  • 2 requests via contact form

Our results

On the left is an example of one of our months working with Kieran, when he had more availability! Generally new patients on google ads are looking because they want an appointment quickly. If there is no availability within a week, this definitely effects booking results.

  • 13 new bookings and enquiries at a cost of £108
  • 104 potential new customers came through from the ads.
  • 14 potential new customers went to book directly.

As our customer had limited availability, it is likely our booking numbers would be have been almost doubled if the therapist had more gaps to fill!

  • 8 direct bookings
  • 2 requests via contact form
0
New bookings and enquiries
0
Cost (£)
0
Potential New Customers
0
Direct Bookings
0
Contact Form Request
0
Requests via email

As our customer had limited availability, it is likely our booking numbers would be have been almost doubled if the therapist had more gaps to fill!

Related Projects